ROLE: DESIGN DIRECTOR
Are You Afraid Of The Dark? Launch Promo
Promo campaign for the relaunch of the show Are You Afraid of the Dark? We wanted to create cinematic graphics that would fit in with the dark and moody footage from the show. We used a mixture of b-roll footage from the shoot combined with some stock footage that was treated to seamlessly match the look of the show. For the messaging we chose a bold type treatment that was a complement to the intrigue of the show. This package was a treat to work on because the mysterious nature of the show is a departure from the majority of Nickelodeon programing that is usually lighter and more playful. 
